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    About Mai

    Who: Mai J. Dinh

    What: Writer/editor, content strategist, digital product director

    Where: withlovemai.com, PEOPLE.com, Variety.com, Media News Group

    When:  Building digital products since 2000

    Why: I work in digital media because of its ubiquitous reach and ability to offer interactive and immersive experiences. I like solving problems and delivering content that improves people’s lives. 

    How: I ask questions, find answers and stay curious.


     

    Portfolio > Caught in the Act 

    Launched October 2011. PEOPLE.com redesigned its juicy, action-packed celebrity sightings section, Caught in the Act. I wanted the new section to highlight PEOPLE’s first-class, insider reporting and feature easy ways for readers to socially share content on Facebook and foursquare. Readers can view latest sightings by most recently published or look at sightings by their favorite celebrity, hot spot, city or activity.